- HOW TO GET THE GERMAN A WITH UMLAUT HOW TO
- HOW TO GET THE GERMAN A WITH UMLAUT FULL
- HOW TO GET THE GERMAN A WITH UMLAUT CODE
One actually had it in the page title, and one even in the H1 (in the form of the URL).Īll pages had the correct “Rätsel” in the H1 and page title as well as, of course, in the page content. Of the top four pages, all had the “Raetsel” in the URL. Intrigued by this, we had a closer look at how the keywords were used on the actual pages.
HOW TO GET THE GERMAN A WITH UMLAUT CODE
Looking at the actual search results, we can see that the dominating spelling in the URL is the substitution “ae” and not the now often recommended UTF code for the “ä”. We can see that 90% of the top ten search results for “Raetsel” are the same as for the correct spelling. All these keywords have search volume, from 60,500 average monthly searches to 1,300 and 320 for the substituted and misspelt versions. We compared the SERPs for the correct spelling (Rätsel), the substituted version “Raetsel” and the plain misspelling “Ratsel”. We also looked at the top ranking pages in order to find out how the keywords were used on them. We looked at three keywords containing umlauts and the search results they returned.
HOW TO GET THE GERMAN A WITH UMLAUT FULL
In fact, one of the most common ways of getting round this is to use the full URL in titles, descriptions and on the webpage itself.
But what are we to do with the sometimes significant search volume that we might miss if we ignore the alternative spellings and character representations? We had a look at some examples in order to shed some light on how Google handles these search queries.įirst things first, though: at no point should we use alternatives to the correct umlauts in places visible to the user other than URLs, simply because it would be a misspelling and look truly awful to a German eye. When it comes to on-site keyword use, umlauts mainly are of concern for URLs, as it is still common to form these using only ASCII characters for ease of use and to avoid the risk of misrepresentation in certain web browsers as well as non-functioning links. But even before that, since the early days of typewriters, there was an easy way of replacing umlauts that is still widely used by German speakers when forced to type on a keyboard that lacks the correct keys: adding a “e” to the character without the dots on top “AE” (Ä). Umlauts are special characters in the German language that are not part of the ASCII character set originally used for webpages and URLs.ĭuring the 25 years of the world wide web, several ways of representing umlauts in a way that conforms with a limited set of characters have been created, from the HTML-code equivalents of ”Ä (Ä) to UTF character replacements such as %C3%84 (Ä).
HOW TO GET THE GERMAN A WITH UMLAUT HOW TO
When reading German SEO blogs and forums, few questions are as frequently recurring as the issue of umlauts and how to deal with them when optimising webpages.
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